PG tips has launched a ‘scratch card’ Facebook app to support its on-pack promotion.
Created by We Are Social, the app gives fans the chance to virtually scratch a card in order to win prizes such as £100 or six month’s supply of PG tips.
The app aims to raise awareness that shoppers who have purchased packs of the tea can enter a code into a mini site to be in with the chance of winning £5,000.
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