Limegreen wins Be At One cocktail bars account
West Midlands-based PR and communications agency, Limegreen, has been appointed to represent London cocktail bar chain, Be At One. The agency’s brief includes handling the launch of the chain’s 13th bar on Gresham Street, London this September, by managing the launch event and post-opening activity.
Andrew Stones, Be At One operations director, commented: “They clearly demonstrated a passion for our business and with their vast industry and bar launch experience we felt the Limegreen team would do a great job on behalf of Be At One.
“As a company, we have always looked to work with young businesses like us, who share our enthusiasm and desire to deliver the best possible service and grow together.”
Established in May of this year by Sarah Perrins and Jo Mathers, Limegreen has already secured clients such as digital marketing and fundraising agency Lean, and Burton Breweries Charitable Trust. Between then Perrins and Mathers also have more than 20 years’ experience in the bar and leisure sectors having worked for Punch Taverns and Spirit Pub Company.
Perrins added: “We are delighted by this win; not only is it fun and a great brand, but it proves regional consultancies of any size can compete with London agencies on their own turf.
“Be At One has stayed true to its roots of serving great cocktails, served with theatre in relaxing surroundings. Like us, it’s not pretentious, they want their guests to have a great time and bring their unique style of service to the City crowd. We share those values by offering creative and workable PR solutions with a twist.”
Content created with:
Limegreen Communications
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