Royal Brunei Airlines launch twelve month 'Dream a Little Green' London taxi campaign
Royal Brunei Airlines (RBA) has announced a twelve month taxi advertising campaign with London Taxi Advertising. Based in the capital, the ‘Dream a Little Green’ campaign showcases a rainforest design aimed to promote eco-tourism, the airline, and Brunei as a destination.
The launch has been timed to coincide with the influx of visitors headed to London for the 2012 Olympic Games, and aims to raise awareness for the airline which currently flies daily to London Heathrow.
Royal Brunei Airlines has described taxi advertising as a cost effective tool, its deputy chairman commented: “Taxis are on the road for an average of 20 hours per day, which makes them a very cost effective tool to reach Londoners, regional commuters, and other visitors during Olympics 2012.
“The London Taxi is an icon of the city and is a perfect way to promote Brunei's eco-tourism and the airline on its livery.”
Paul Tremarco, sales director at London Taxi Advertising, added: “The team at London Taxi Advertising are very happy to have Royal Brunei Airlines on our taxis for twelve months. The colourful rainforest design will be sure to catch the eye of many visitors in.”
Content created with:
London Taxi Advertising
London Taxi Advertising are a young agency with a wealth of experience in Taxi Advertising.
London Taxi Advertising covers all of the UK and understands the...