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By The Drum Team, Editorial

July 12, 2012 | 1 min read

Aberdeen Asset Management has unveiled a 30 second ad, which will run in the UK, Europe and the United States to promote its sponsorship of the Scottish Open.

Narrated by Scottish broadcaster Bill Torrance, the advertisement explains Aberdeen Asset Management’s involvement as a sponsor of a number of Scottish golfers.

Martin Gilbert, chief executive of Aberdeen Asset Management, said: “We have been a loyal supporter of Scottish golf for nearly 15 years and we are delighted that we are able to sponsor the Scottish Open.

“The television ad helps to convey our enthusiasm for this event and importantly supports our strategy of raising the profile of Aberdeen Asset Management in the US – home to around half of the world’s wealth.”

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