Worldmark unveil new corporate identity created with the help of brand consultancy Goosebumps
Worldmark, designer and manufacturer for the global consumer electronics industry, has revealed its new corporate identity developed with brand consultancy Goosebumps.
Worldmark were looking to better reflect their role as an expert in materials and applied chemistry when they appointed Goosebumps, working closely with Worldmark to develop this new identity, Simon Cotterrell, Goosebumps founder, commented, “We wanted to find a simple yet powerful way to capture the real scope and success of what they [Worldmark] do.”
‘Innovate More Change Less’ is the new brand line Goosebumps have created for Worldmark, as it highlights Worldmarks’ ability to support some of the biggest innovations in technology and use small but smart interventions.
Worldmark CEO, Bill Graham, added, “Goosebumps’ approach to our business was intelligent, fun and transformational.
“We were looking for a brand consultancy to help us shift the external perception of what we do and were delighted with the results.”
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