As Volkswagen celebrates its 75th anniversary this week, The Drum, alongside Unruly Media runs down the top 10 most shared adverts from the brand's history.
5,065,693 shares
Year: 2011, Super Bowl
Agency: Deutsch, USA
Description: The spot features a pint-sized Darth Vader, whose attempts to use the Force finally work when the all-new 2012 Passat in the driveway arrives on his driveway.
806,328 shares
Ad Agency: Deutsch, LA
Description: Dog-tastic teaser for VW's new Super Bowl ad
277,620 shares
Ad Agency: Deutsch, LA
Description: Dog-tastic teaser for VW's new Super Bowl ad
197,191 shares
Year: 2011, Super Bowl
137,020 shares
40,994 shares
39,353 shares
29,447 shares
27,374 shares
27,327 shares
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My favourite VW ad has to be the 'Night Driving' Golf ad a few years ago - http://www.youtube.com/watch?v=5U9I7QrpSkk perfectly captures the otherworldliness of late night city driving
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I notice on this round up that they have the classic 1987 'Paula Hamilton' VW advert - http://www.trusteddealers.co.uk/blog/archives/10-most-memorable-car-adverts
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What, no Polo suicide bomber video?
Even it though it wasn't *ahem* 'official', I thought it had been highly shared. Oh well, perhaps, like the bomber himself, it didn't leave much residual impact…
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Nice piece of post on the ads. Loved it! http://www.techendeavour.com/Mobile_Application_Development
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