Yell

Yell chief marketing officer leaves after seven months

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By The Drum Team, Editorial

May 23, 2012 | 1 min read

Jenny Ashmore, chief marketing officer for Yell, is set to leave her role – despite having only joined in October.

Ashmore was appointed at the same time as design agency Landor was selected to handle a brand review for the company, with it being announced yesterday that the company’s name could be changed to Hibu.

It has been said that Ashmore has left in order ‘to pursue other interests’, and it is understood that she will not be directly replaced, with chief executive Michael Pocock will assume strategic leadership for marketing, and day-to-day responsibilities to be handed by the current marketing team.

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