The Drum Marketing Award 2012 finalists announced

The finalists for this year’s the Drum Marketing Awards have been announced, with six agencies vying for Marketing Services Company of the Year.

This year’s awards will see Stickyeyes, Nunwood, Nelson Bostock, Ve Interactive, Material Marketing and Adjust Your Set slug it out to be named Marketing Services Company of the Year, while Gillian McCormack from Material Communications Group and Chris Bishop from 7ThingsMedia are nominated for Marketer of the Year.

The judging panel for 2012 was made up of Daniela Campari, UK marketing director for Wrigley's, Claire James, marketing manager - EMEA for NBC Universal Parks & Resorts, David George, marketing director of Mercedes-Benz, Gail Gardner, senior marketing communications manager of Santander, Georgios Kolovos European marketing director of GE Capital, Rachel Diamond, advertising campaign manager for Virgin Atlantic, Katie Shepphard, director of marketing & relationships at Match.com, Margaret Jobling, UK marketing director for Birdseye, Richard Hayes, former marketing director at Warburton's and Steve Antoniewicz, managing director, Recommended Agency Register.

Supporting this years event will be SWNS Media Group as a sponsor, alongside Space & Time Media, Blackburns, RAR and MiNetwork.

Interviews with some of the judging panel can be viewed in the video above.

The 2012 awards ceremony will take place at the Emirates Stadium on Wednesday 9 May. To book tickets contact Kimberley Baran on 0141 559 6078 or e-mail kimberley.baran@carnyx.com

The full list of nominations can be viewed below, and further information on the awards can be found at the Drum Marketing Awards website.

Marketing Services Company of the Year

NOMINATION

Company: Adjust Your Set

NOMINATION

Company: Material Communications Group

NOMINATION

Company: Nelson Bostock

NOMINATION

Company: Nunwood

NOMINATION

Company: Stickyeyes

NOMINATION

Company: Ve Interactive

Brand of the Year

The judges did not put forward any entries for nomination.

Marketer of the Year

NOMINATION

Chris Bishop

7thingsmedia

NOMINATION

Gillian McCormack

Material Communications Group

Rising Star of the Year

NOMINATION

Caroline Cairns

Story

NOMINATION

Nikki Poyser

IAS b2b Marketing

NOMINATION

Pete Newman

Found

NOMINATION

Tom Edge

I Spy Marketing

New Product / Service Launch Strategy of the Year

NOMINATION

Client: St Austell Brewery

Company: Bray Leino

Title: Trelawny

NOMINATION

Client: Firmus Energy

Company: Genesis Advertising

Title: Greater Belfast natural gas launch

NOMINATION

Client: Scottish Environment Protection Agency

Company: Origin

Title: Floodline Warnings Direct Launch

NOMINATION

Client: Saint-Gobain Glass UK

Company: Rare Creative Group

Title: Pam n Fern Launch Planitherm To The British Public

NOMINATION

Client: Foot Locker Europe

Company: SapientNitro London

Title: Sneakerpedia

Customer Insight Strategy of the Year

NOMINATION

Company: Liverpool Primary Care Trust

Client: N/A

Title: Increasing early presentation of cancer in Liverpool

NOMINATION

Company: NHS Blood & Transplant

Client: N/A

Title: National Blood Week

NOMINATION

Company: Nunwood

Client: Royal Sun Alliance

Title: RSA Online – Powered by Nunwood: Fizz

NOMINATION

Company: Story

Client: The Scottish Government

Title: Finding the right match for smokers

NOMINATION

Company: Story

Client: The Scottish Government

Title: The attraction of on-going reincarnation

Design Strategy of the Year

NOMINATION

Company: EMI Music

Client: Danger Mouse/ Google Creative Lab

Title: 3 Dreams of Black - ROME

NOMINATION

Company: Live & Breathe

Client: Wm Morrison Supermarkets PLC

Title: Morrisons Store of the Future

NOMINATION

Company: Royal College of Physicians of Edinburgh

Client: N/A

Title: RCPE Venue Brand Redesign

NOMINATION

Company: SapientNitro London

Client: Foot Locker Europe

Title: Sneakerpedia

NOMINATION

Company: SapientNitro London

Client: VisitEngland

Title: Enjoy England

Long Term Marketing Strategy

NOMINATION

Company: Ambition Communications

Client: N/A

Title: Have Ambition. Will Fly.

NOMINATION

Company: LEWIS Creative Communications

Client: Hunter Boot

Title: A web store with an extra kick

NOMINATION

Company: PushON

Client: Little Greene Paint Company

Title: Little Greene Paint Company

NOMINATION

Company: Story

Client:The Glenmorangie Company

Title: Ardbeg Whisky – The Ardbeg Committee

Social Media Strategy of the Year

NOMINATION

Company: 1000 Heads

Client: Skype

Title: Say it with Skype

NOMINATION

Company: Code Computerlove

Client:Refuge

Title: Refuge gets personal with 1in4women campaign

NOMINATION

Company: Fortune Cookie

Client: American Express

Title: American Express Linkedin Campaign

NOMINATION

Company: I Spy

Client: SPAM

Title: SPAM

NOMINATION

Company: SapientNitro London

Client: Foot Locker Europe

Title: Sneakerpedia

NOMINATION

Company: STEEL

Client: Greggs

Title: Greggs Superstar Doughnut Awards

Advertising Strategy of the Year

NOMINATION

Company: AV Browne Group

Client: BT Northern Ireland

Title: I’ve Been Everywhere

NOMINATION

Company: Genesis Advertising

Client: Firmus Energy

Title: Greater Belfast natural gas launch

NOMINATION

Company: McCann Manchester

Client: Aldi Stores

Title: Like Brands Campaign

NOMINATION

Company: SapientNitro London

Client: Ladbrokes

Title: Game On! Campaign

NOMINATION

Company: SFW – Part of the VCCP

Client: MORE TH>N

Title: MORE TH>N Freeman Launch 2011

NOMINATION

Company: Strathclyde Police

Client: N/A

Title: GANGS. IT’S NO LIFE FOR YOU. OR THEM

Global Brand Strategy of the Year

NOMINATION

Company: 23 Red

Client: Bacardi Limited

Title: Bacardi Limited Champions Drink Responsibly

NOMINATION

Company: Clock Creative

Client: Petsafe

Title: Petsafe Best Moments

NOMINATION

Company: IAS B2B Marketing

Client: Siemens

Title: The Business Technologist

NOMINATION

Company: IAS B2B Marketing

Client: Radicon

Title: With You At Every Turn

NOMINATION

Company: Initiative

Client: Hetrx Group

Title: Hertz Gas & Brake Campaign

Digital Strategy of the Year

NOMINATION

Company: 1000 Heads

Client: Skype

Title: Say it with Skype

NOMINATION

Company: Code Computerlove

Client: First TransPennine Express

Title: Experimenting, crafting and creating connections with consumers in new and exciting ways

NOMINATION

Company: SapientNitro London

Client: Lucozade Sport, Lucozade Sport Lite, Lucozade Energy

Title: Lucozade's New Digital World

NOMINATION

Company: Story

Client: The Glenmorangie Company

Title: Ardbeg Alligator – The Islay-gator’s Tale

NOMINATION

Company: Virgin

Client: SWEDISH HOUSE MAFIA

Title: SWEDISH HOUSE MAFIA

Customer Reward Strategy of the Year

NOMINATION

Company: GE Capital Equipment Finance

Client: N/A

Title: KUDOS Loyalty Rewards Programme

NOMINATION

Company: Refinery

Client: Dulux Decorating Centres

Title: Bonus Boosters

PR Strategy of the Year

NOMINATION

Company: Acceleris Marketing Communications

Client: The Shipwrecked Mariners’ Society

Title: Celebrations of the Sea – The World’s First Photography Exhibition Underwater

NOMINATION

Company: BJL

Client: isme.com/ Shop Direct Group

Title: Launching isme.com - Giving Invisible Women a Voice

NOMINATION

Company: Manifest

Client: BrewDog

Title: BrewDog: Equity for Punks

NOMINATION

Company: NHS Blood and Transplant

Client: N/A

Title: National Blood Week

Event or Experiential Strategy of the Year

NOMINATION

Company: British Red Cross

Client: Force 7

Title: Live. Live. it. - Experiential: The Silent House Party

NOMINATION

Company: PHD and The Drum

Client: The British Heart Foundation

Title: The Angina Monologues

NOMINATION

Company: Sketch Events

Client: Corona for the Red Consultancy

Title: Corona Extra Summer: Pop Up at the Southbank

NOMINATION

Company: SMP Ltd

Client: Church & Dwight

Title: femfresh V.I.Pee

Sponsorship Strategy of the Year

NOMINATION

Company: Material Marketing Communications

Client: Bank of Scotland

Title: Bank of Scotland and National Theatre of Scotland Pioneering Partnership

NOMINATION

Company: PHD North

Client: Taylors of Harrogate

Title: Sky Arts Sponsorship

Cause Related Marketing Strategy of the Year

NOMINATION

Company: British Red Cross

Client: Force 7

Title: Life. Live it.

NOMINATION

Company: Code Computerlove

Client: Refuge

Title: Refuge gets personal with 1 in 4 women campaign

NOMINATION

Company: Glasgow City Council

Client: N/A

Title: Be Part of Someone’s Memories

NOMINATION

Company: Lewis Creative

Client: St Columbas Hospice

Title: Building a new hospice one virtual brick at a time

NOMINATION

Company: Liverpool Primary Care Trust

Client: N/A

Title: Increasing early presentation of cancer in Liverpool

Direct and Promotional Strategy of the Year

NOMINATION

Company: Bray Leino

Client: St Austell Brewery

Title: Tribute

NOMINATION

Company: CBS Outdoor

Client: N/A

Title: The Big Bus Challenge

NOMINATION

Company: Kinetica

Client: Samsung

Title: Samsung back to school

NOMINATION

Company: Savvy Marketing

Client: Unilever

Title: Dove Masterbrand. ASDA 2011 Campaign

NOMINATION

Company: The Communications Agency

Client: Argos

Title: Argos Big Warehouse Dash

Media Planning and Buying Strategy

NOMINATION

Company: EMO

Client: Group Lotus Plc

Title: Lotus Champion

NOMINATION

Company: Intermarketing

Client: Benenden Healthcare and Ideal Home Shopping

Title: Media First for Healthcare

NOMINATION

Company: MEC Manchester

Client: Activision Blizzard

Title: Call of Duty: Modern Warfare 3

NOMINATION

Company: MEC Manchester

Client: Vimto

Title: Seriously Mixed Up III

NOMINATION

Company: PHD North

Client: AG Barr

Title: IRN-BRU ‘Phenomenal Summer’

Brand Development/ Extension Strategy of the Year

NOMINATION

Company: Origin

Client: Manchester United

Title: Manchester United USA Tour 2011

NOMINATION

Company: Protean Marketing Communications

Client: Totech

Title: Totech expansion into Americas

NOMINATION

Company: Story

Client: HSBC

Title: HSBC Branch Launch Campaign - Scotland

Re-brand/ Re-launch Strategy of the Year

NOMINATION

Company: BJL Group

Client: Crown Paints

Title: It’s not just paint….it’s personal

NOMINATION

Company: BJL Group

Client: Yorkshire Building Society

Title: Your Yorkshire

NOMINATION

Company: Kent Reliance

Client: N/A

Title: From krbs to Kent Reliance – the brand journey

NOMINATION

Company: Manifest

Client: Northgate Vehicle Hire

Title: Northgate Vehicle Hire rebrand

NOMINATION

Company: Volpa

Client: St Andrews Aquarium

Title: St Andrews Aquarium

Staff Writer

The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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