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Website relaunch and new identity for Leeds diner Primo Gourmet Hotdogs

Leeds diner Primo Gourmet Hotdogs has relaunched its website, with a complete redesign and new online identity.

The new site, created by Clearsilver, now features the diner’s entire menu, news and special offers. Links to Primo’s social media platforms, used to engage with customers and highlight offers, have also been included.

The brand identity was developed by Clearsilver’s lead designer Sarah Greene, and will run on the website alongside slogans such as ‘I’ll diet when the earth runs out of food!’

Featured by The Drum