The Harley Medical Group hones social strategy with Lakestar
The Harley Medical Group is working with Lakestar Media on its social media strategy.
The cosmetic surgery and treatments company will use social media to deliver special offers to fans and followers and promote its latest procedures.
As part of its social push The Harley Medical Group is running a Facebook competition to find the new face of the brand for 2012.
The winner will receive £1,000 and the chance to appear in a poster and television advertising campaign next year.
Neil McKay, CEO at Lakestar Media, said: "Our strategy focuses on ensuring The Harley Medical Group is providing clear, concise information about procedures and targeted, relevant offers that are appropriate for its clients across the country."
Lakestar also manages search engine optimisation, paid search, display advertising and industry news campaigns for the firm.