BDL launches 20 new websites with Alienation Digital, with more to come
Hotel company BDL has launched 20 new websites created by Alienation Digital, with about 20 more to follow.
Glasgow based BDL, which owns 46 hotels across the nation, decided to revitalise its web platform and consolidate its portfolio of hotels in order to better position itself online.
Yvonne Seator, group marketing manager at BDL, said: “Alienation was selected on the basis of their ability to meet our fast-developing needs.
“As we continue on our target to grow from 45 to 60 hotels by 2013, we need a scale-able hotel website management solution which is being produced by Alienation to fit our requirements.
“The Alienation team are responsive and helpful and understand our daily pressures. The team is energetic, happy to help and we feel Alienation is a great match for BDL as we strive to build sites which allow our guests to get to the information they need quickly and, ultimately, make bookings.”