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Concierge company appoints Spring for membership drive

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By The Drum Team, Editorial

June 16, 2011 | 1 min read

Concierge company The Ten Group has hired marketing agency Spring to deliver a new membership campaign.

Ten provides services to a number of private businesses and claims to have over 400,000 members worldwide. It is now looking to broaden its appeal further by launching membership services to private individuals.

"Our experience of luxury consumer brands gives us the perfect platform from which to launch a consumer marketing campaign that will allow them to talk to a whole new sector," said Spring managing director, Erika Clegg (pictured).

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