Foursquare 3.0 launches with new commercial emphasis
Foursquare, the location-based mobile game has unveiled its newest update, with new options for commercial users.
The platform listed tweaks to its service on its blog yesterday.
Version 3.0 puts check-in history data into a new recommendation engine, which will suggest places users can visit with friends.
Users can query for recommendations or view food, coffee, nightlife, shops and arts and entertainment recommendations served up by Foursquare and ranked by what’s most interesting to the user.
Foursquare also unveiled a new partnership with American Express and will run a pilot programme with cardholders in selected locations in America.
The service will now offer six types of deals that commercial users can offer customers. One is a 'Friends Offer' which entices you to check in with some of your friends to unlock deals.
Foursquare is now approaching 7.5 million users and claims to have recorded 500,000,000 check-ins over the last year.