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Blueleaf creates new website for Bartuf Systems

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By The Drum Team, Editorial

February 15, 2011 | 2 min read

Digital agency Blueleaf has launched a new website for Bartuf Systems, the designer, manufacturer and supplier of retail displays.

Blueleaf was briefed to create a site that would "deliver increased enquiries, and therefore direct sales".

The agency's digital director, Rob Smith, said: "The new website had to address multiple target audiences in its approach, acting as a showcase for potential clients, a sales tool for the new business development team and a resource for existing clients, both in terms of providing information and generating repeat business.

“While each target audience has slightly different needs in terms of what they are looking for from the website, all visitors expect to find an easy-to-use site where they can swiftly access information, so this was at the forefront of our minds when designing and building the site."

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