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Monarch set to review advertising account

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By The Drum Team, Editorial

January 21, 2011 | 1 min read

Airliner Monarch is reported to have started a search for a new advertising agency as it aims to raise its profile within the airtravel sector.

Apparently the company, which works with Radius, Milton Bayer and Butterfield Morris Bushell, has begun talks with a number of agencies and could be set to hold a pitch in the coming weeks.

Monarch currently employs Carat as its media buyer and also works with WDMP for its customer relationship marketing.

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