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GILES Insurance repositioning by Switch

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By The Drum Team, Editorial

November 24, 2010 | 2 min read

One of the businesses within GILES Insurance Brokers has been given a complete brand overhaul and repositioning by Switch Communications.

The Birmingham creative consultancy is working on selected brands from within the GILES portfolio, and has been involved in brand development, design for print, digital marketing and exhibition design.

Richard Pope, founding partner at Switch, said: “It was refreshing to receive the Giles brief. It was considered, thought through and precise. A short, but thorough tender process was conducted and we were delighted to receive a personal visit from Leeds to award us the projects.”

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