Caboodle hires SLB for national PR brief
Caboodle, the online stationery and office products store, has appointed SLB PR to handle its national PR for 2011.
The appointment follows SLB's work with the company on an ad-hoc basis earlier this year and comes as Caboodle moves into a new distribution site in Normanton.
Caboodle's marketing and sales director, Cheryl Lamont, said: “Caboodle has undergone a major redevelopment in the last year and we are growing very fast in several directions.
"We need an agency that can move fast and respond to our different demands, creating opportunities and work with our suppliers and partners."
One of SLB's first tasks is to promote Caboodle's sponsorship of rugby Super League side Huddersfield Giants (pictured).