Good Creative Twitter

Burn Stewart relaunches malts range

Author

By The Drum Team, Editorial

October 19, 2010 | 2 min read

Burn Stewart Distillers, producers of Bunnahabhain, Tobermory, Ledaig and Deanston malt whiskies has re-launched its range of malts, including new-look packaging.

The evolution has been introduced across its Bunnahabhain 12 year old, Tobermory 10 Year Old, Ledaig 10 Year Old and a new addition, Deanston Virgin Oak.

Bunnahabhain Islay Single Malt Scotch Whisky from Islay and Tobermory and Ledaig which are both from the Tobermory Distillery on Mull have also been given a new look to coincide with the launch.

Designed by Glasgow-based Good Creative, both Tobermory and Ledaig now have bespoke, embossed glassware to reflect the Tobermory family, emerald green glassware for Tobermory and clear flint for Ledaig with new labelling and etching of Tobermory Bay on the capsule.

The launch comes as Burn Stewart Distillers announce sales in Asia-Pacific growing from £7.8m to £10.4m. Growing gross margins also contributed to a doubling of pre-tax profit to £1.3m.

The Deanston has been finished in virgin oak casks sourced from a family-owned cooperage in Bardstown, Kentucky. Unlike most, these casks have not been used for any other alcohol so the Deanston malt picks up more of the oak flavour in maturation. Everything else about the process is kept close to home, with only local barley and yeast used with water from the River Teith which runs alongside the distillery.

Good Creative Twitter

More from Good Creative

View all

Trending

Industry insights

View all
Add your own content +