Stena Line to sponsor Clyde 1 and Cool FM at breakfast
Ferry operator Stena Line has signed up as the headline sponsor of George Bowie's breakfast show on Scottish radio station Clyde 1.
The 12-month contract also includes joint sponsorship of Clyde's Northern Irish sister station, Cool FM, and its breakfast show fronted by Pete Snodden.
Stena Line marketing manager, Ian Baillie, said: "Thanks to both George and Pete’s unique styles, their breakfast shows have a huge fanbase which we are looking forward to tapping into.
"The fact that both stations are situated in two of our key markets – Scotland and Northern Ireland - provides us with an excellent opportunity to reach, and extend, our customer base.”