Flexiant, the Livingston-based supplier of “pay-as-you-go” utility computing solutions, has appointed Edinburgh’s Hot Tin Roof to lead a global marketing and PR campaign.
One of the world’s fastest growing and most fiercely competitive technology markets, cloud computing presents a challenge to all companies operating in this space to cut through the noise and build reputation.
A critical element of Hot Tin Roof’s campaign will be to educate the market place about the benefits and applications of cloud computing, ensuring Flexiant communicates a clear and simple message and secures a significant share of voice.
Hot Tin Roof’s Sarah Lee commented on the appointment: “This is a key campaign for Hot Tin Roof. It positions us firmly at the heart of Scotland’s dynamic technology sector and we are delighted to be working with such a progressive company. Flexiant has global ambitions and it is exciting to be working with and be part of such an impressive team.”