Mobil1 - The Grid motorsport site developed by Fish in a Bottle
The website for motorsport programme Mobil1 – The Grad, has been re-launched following a complete redesign by Fish in a Bottle.
The site was developed by the Warwick digital agency having been commissioned by production company Sunset and Vine following a viral campaign created for the Gillette World Sports website.
Fish in a Bottle has designed the site to provide a weekly round-up from the world of Motorsport, and will include behind-the-scenes insight, new interviews and driver profiles which will support the second series of the programme.
The new site also features video streaming through the agency’s content delivery network, as well as a full membership system and related competitions.
Justin Eames, managing director of Fish in a Bottle, explained: “In addition to the improved video content, the new site will quickly and effectively rank in search engines meaning the site, which contains some of the broadest range of motor sports available online, will now be more accessible to an even larger global audience.”