Hot Tin Roof is to run a PR campaign to raise awareness of power and cooling company RMD.
The Edinburgh-agency has been tasked with improving brand recognition and to build the company’s reputation in the public and private sector as it looks towards for a period of rapid growth.
Sarah Lee, director of Hot Tin Roof, explained: “RMD is one of Scotland’s fastest growing businesses and RMD’s uninterrupted power supply keeps Britain logged on and working. Power cuts and terrorist strikes threaten the security of data centres and make RMD an essential service for UK industry. RMD is a sleeping giant, with no brand awareness and we hope to change that over the coming months as we deliver a sustained and effective PR strategy.”