Code Computerlove develops Matalan microsite for Hollyoaks spin off sponsorship

A microsite has been developed for retailer Matalan to support its sponsorship of Channel 4’s The Hollyoaks Music Show.

The show is a spin-off from long running Channel 4 soap Hollyoaks and sees the cast dressed in Matalan’s most recent collections as it looks to reflect the brand’s relevance to a youth audience.