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GMFCo takes on boxing's Night of Champions

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By The Drum Team, Editorial

July 6, 2009 | 2 min read

Scottish marketing and events agency, GMFCo has been appointed by The World Boxing Council for The Night of Champions, which will take place in Cardiff next August.

The WBC Night of Champions is an event to showcase the best boxing in the last four years and will give awards to the greatest boxing champions of all time.

It is an established and commercially successful event which will be broadcast on television worldwide, gaining exposure for the sport, the legacy of the champions and the host location.

The event will also give a narrative to a wider population of the best aspects of the sport reinforcing these to a worldwide audience.

David Walker, director of WBC Cardiff 2010, commented: “I am over the moon to have GMFCo on board to help with the greatest sport event in the history of boxing. GMFCo has a fantastic track record in sport and we look forward to working with them.”

Gordon Ritchie, director at GMFCo, commented: “I’m very impressed by the team that David has involved in the WBC Night of Champions and we look forward to creating real value and return for this magnificent sporting event.”

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