Volume Group creates campaign for Zebra Technologies
Berkshire-based agency Volume Group has created a campaign for global thermal bar-code-printer manufacturer Zebra Technologies' launch of its new mobile printer.
Deemed the printer that “fits all pockets”, the EM 220 is the smallest mobile printer from Zebra Technologies to date.
Zebra, which has a wide printer portfolio from high-end performance printers to a range of mobile printers, turned to its agency Volume, to help launch the latest addition to its mobile-printer range into the entry-level market within EMEA.
The campaign is aimed across key verticals including law enforcement, event administration and transportation ticketing.
Vee, part of Volume Group, was engaged to produce product brochures, datasheets, direct mail pieces, an email marketing campaign, web content, trade advertising, a CD and co-branded tools.