Subway Pitch list may include regional agencies
The Drum has obtained the list of agencies pitching for the £10m Subway account, which is expected to take place tomorrow.
Contrary to previous reports that Frame, the incumbent on the account, would face three London agencies, it is understood that the McCann Erickson Network, Iris London and London-based ad agency Krow will pitch for the business.
It is thought that if McCann is successful, the account may be handled by all of its UK agencies including Manchester, London, Birmingham and Bristol, while the London office of Iris will also be involved in servicing the business if it goes there.
The pitch is being run by AAR.