Corporation Pop Scores United Utilities brochure
Following a three-way pitch, international water company United Utilities has appointed Manchester design agency Corporation Pop to produce its international corporate brochure.
United Utilities is looking to communicate its services and products as well as its credentials, to senior corporate clients. Aimed at the public and private sectors, the A4 brochure will showcase the company’s national and international capabilities, not just operating in water and wastewater but flexing its engineering and operations expertise in electricity and gas.
Dom Raban, managing director at Corporation Pop explains: “Our analysis of the competition revealed a number of existing brochures that featured hard-hat imagery. We felt that United Utilities needed a creative approach that would enable them to stand out from the crowd. Using stunning and diverse imagery we look forward to producing a fitting brochure that will wow the public and private sector alike.”
The brochure will be distributed in North West England, the UK and internationally. It is currently at design stage and due to be completed in October.