PHWT launches Mercedes PowerShift Microsite
PHWT has launched a new microsite for Mercedes-Benz Trucks UK to promote its Mercedes PowerShift automated gearbox.
The new Mercedes PowerShift gearshift, which is featured on the Actros and Axor truck models, offers greater fuel economy and driver safety as well as a smoother driving experience.
The microsite, which replicates the dashboard of an Actros truck, contains useful information and video clips of the driving experience.
The functions of the microsite are tailored for either drivers or operators, with specific information available for the different audiences. Mari Dyson, truck marketing manager, Mercedes-Benz UK Ltd, said: “The mircrosite will be helpful in demonstrating the product benefits of Mercedes PowerShift to both drivers and fleet operators alike.”
The microsite was designed, programmed and is hosted by PHWT’s digital team, which has also created websites for George Wimpey, Ergo Computers, Mazda, Voicepath and Morgan Ashurst.