Satellite Information Services appoints JJ
SIS, producers of thousands of hours' worth of global TV programming, has tasked Oxford's JJ group to handle an integrated campaign.
SIS produces and broadcasts thousands of hours’ worth of live global programming using satellite technology. It supplies television programming and data services to the UK and Irish betting industry, providing bookmakers with live racecourse coverage.
JJ will undertake an integrated marketing campaign incorporating digital, creative and public relations, in a bid to raise the company’s profile as a major player in the UK and international broadcast services market.
SIS recently acquired the BBC’s Outside Broadcasts division, complementing its existing satellite transmission business, SISLink. The firm has contracts with Sky, Setanta Sports and ITV, among others, and is now said to want to unify and build its television broadcast services brand.