8 May 2008 - 11:00am | posted by | 0 comments

Newhaven's Tennent's 1885 campaign rolls out

Newhaven's Tennent's 1885 campaign rolls outNewhaven's Tennent's 1885 campaign rolls out

Inbev has launched its new advertising campaign for Tennent's 1885 as the brand becomes available in Scotland.

The outdoor advertising campaign, has been created by Newhaven, using photography by Eddo Hartmann.

Nicola Trainer, senior brand manager for Tennent’s Lager, said; “1885 is a premium product that is proud of its heritage and the advertising reflects both its quality and Tennent’s personalty. 1885 is already making a strong impact with consumers who are enjoying its continental flavour and the outdoor campaign will strengthen awareness of the brand.”

Launched on Monday, the 6 sheets will run for the next fortnight across the central belt, as well as Scotlands top 10 Tesco stores. Glasgow underground will also feature 4 sheets, while adverts will also run on digital screens at Glasgow and Edinburgh airports.

The brand will also sponsor Glasgow’s International Festival of Contemporary Art and the Edinburgh International Film Festival.
 

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Glasgow University College of Arts Knowledge Exchange - communications strategy

20/11/2014
The College of Arts Knowledge Exchange is a leading-edge...

In The Snow Magazine Front Cover

20/11/2014
Front cover from a fashion shoot in Zermatt earlier this...

Cuckoo Design - HeadSpace

17/11/2014
If you want to work through your brand challenges and turn...

Welsh Blood - Precious Concept

17/11/2014
Description The Welsh Blood Service organises the...

Pentland / Ted Baker – AW14 footwear photography

14/11/2014
Pentland is behind some of the world’s best-known sports,...