8 May 2008 - 11:00am | posted by | 0 comments

Newhaven's Tennent's 1885 campaign rolls out

Newhaven's Tennent's 1885 campaign rolls outNewhaven's Tennent's 1885 campaign rolls out

Inbev has launched its new advertising campaign for Tennent's 1885 as the brand becomes available in Scotland.

The outdoor advertising campaign, has been created by Newhaven, using photography by Eddo Hartmann.

Nicola Trainer, senior brand manager for Tennent’s Lager, said; “1885 is a premium product that is proud of its heritage and the advertising reflects both its quality and Tennent’s personalty. 1885 is already making a strong impact with consumers who are enjoying its continental flavour and the outdoor campaign will strengthen awareness of the brand.”

Launched on Monday, the 6 sheets will run for the next fortnight across the central belt, as well as Scotlands top 10 Tesco stores. Glasgow underground will also feature 4 sheets, while adverts will also run on digital screens at Glasgow and Edinburgh airports.

The brand will also sponsor Glasgow’s International Festival of Contemporary Art and the Edinburgh International Film Festival.
 

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...