Robson Brown lands Flymo brief
Newcastle-based Robson Brown has been appointed by Husqvarna to handle creative for its gardening brands, which include Flymo.
The Newcastle-based agency has been tasked by Husqvarna to promote hover mower pioneers Flymo, and Gardena, which provides gardening tools and watering systems.
The agency will provide a range of advertising, design, print, digital and production services. Its broadcast production team has crafted a national TV campaign for Flymo, and the agency has also landed an advertising deal on satellite television for Gardena.
John Thompson (pictured - right), head of marketing at Husqvarna, said the next couple of years were "very important" for its core brand, Flymo and said the firm had "major ambitions" for recent acquisition, Gardena.