News round-up

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By The Drum Team, Editorial

August 20, 2007 | 1 min read

A quick recap of some of the main media and marketing stories found in the Scottish press this weekend...

Cadbury is set to relaunch the Wispa bar in October this year for a limited time on the back of online campaigns by social networks such as Facebook and Bebo to bring it back.

The Scotsman, 18th August

HMV has revamped its logo to give it a more contemporary feel, with the traditional dog and gramophone image appearing in black and white rather than on the pink circle.

The Herald, 18th August

Computer and iPod maker Apple is to open its first store in Scotland later this month, on Glasgow’s Buchanan Street.

The Herald, 18th August

Privately owned Scotch whiskey group Edrington are trialling a new version of the Famous Grouse brand to compete with the popular Islay malts.

Scotland on Sunday, 19th August

Reporting Scotland is to be broadcast from BBC Scotland’s new headquarters at Pacific Quay for the first time later today.

The Herald, 20th August

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