VCPoker turns to Home for Bravo Primetime idents

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By The Drum Team, Editorial

April 27, 2007 | 1 min read

Victor Chandler has launched a series of idents for its vcpoker.com brand sponsorship of Bravo’s Primetime slot

Primetime is a three-hour slot predominantly featuring cop shows, such as CSI: Crime Scene Investigations and its CSI: Miami spin off.

Created by Leeds-based Home, the idents take inspiration from 80’s cop shows such as TJ Hooker and CHiPs. The series of four were created by Home’s Ian Buttle and Glen Cartwright and shot by Buely Durrant at The Gate Films.

Buttle said: “The icing on the cake was coming across the best Clint Eastwood lookalike ever. Unfortunately for him, he’s three feet shorter than the real thing, but we felt obliged to write a script for him anyway.”

The Victor Chandler group, an independent bookmaking and gaming business, with offices in London, Gibraltar and the Far East, which offers a wide range of gaming products.

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