22 September 2005 - 5:33pm | posted by

Union gets in a pickle

The Union and Union Digital have created an integrated radio and microsite campaign for the Garner’s pickle range, owned by Baxters Food Group. Four 30-second radio adverts, featuring Geoffrey Palmer, will run until the end of December on Classic FM, while a microsite ‘Get yourself in a real pickle’ has been launched as part of the campaign. Media planning and buying is by Mediacom Scotland.

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