28 January 2004 - 2:24pm | posted by | 0 comments

Ad One model new Michelin range

Michelin has enlisted the services of Stoke-based agency Ad One to launch an innovative range of auto accessories. Ad One has created a series of striking images as part of the marketing push.
The images treat the Michelin automotive range as if they are fashion accessories direct from the catwalk. Marketing manager, Daniela Gould, said: “A product range this exciting needs an exciting communications concept.”

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...

Retargeting on Facebook by the Numbers 2014

20/10/2014
Since the successful launch of retargeting in the News Feed...