Procter & Gamble: advert-top-1 by Wieden+Kennedy
- Location:
P&G realeased its 'Thank You, Mom' ad 100 days ahead of the first starting pistol to celebrate athletes' mothers and hone in on their strength.
Credits
Creative Director: Karl Lieberman, Eric Baldwin
Art Director: Lawrence Melilli
Copywriter: Matt Mulvey
Additional Credits: Integrated Executive Producer: Erika Madison
Account Team: Jordan Cappadocia, Ebony Francis, Eric Gabrielson
Production Company: Rattling Stick
Director: Jeff Nichols
Executive Producer: Joe Biggins
Line Producer: Sally Humphries
Director of Photography: Adam Stone
Editorial Company: Joint
Editor : Peter Wiedensmith
Assistant Editor: Dylan Sylwester
Post Producer: Jen Milano
Post Executive Producer: Leslie Carthy
VFX Company: The Mill
Executive Creative Director: Phil Crowe
2D Lead Artist: Glyn Tebbutt
3D Lead Artist: Nick Lines
Executive Producer: Enca Kaul
Senior Producer: Chris Harlowe
Production Coordinator: Mary Hayden
Company: Company 3
Colorist: Tom Poole
Producer: Rochelle Brown
Music Supervision: Walker
President/Founder: Sara Matarazzo
Music Track: "Experience" by Ludovico Einaudi
Sound Design: Brian Emrich
Additional Sound Design/Mix: Noah Woodburn @ Joint
Mix Company: Eleven
Mixer: Jeff Payne
Producer: Suzanne Hollingshead
