The Drum Awards Festival - Official Deadline

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Client: Vogue
Date: Apr 2022
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Vogue has launched an NFT collection in Singapore featuring artworks that challenge the cultural, racial, and gender stereotypes in fashion and the metaverse.

The 10 artworks in the collection, called “Every Body”, are created by KeiKen, CryptoZR (Liu Jiaying), Owo Animate, Suzy Q, and Wu Ziyang. The artists have contributed two artworks each to the collection.

“As part of the Vogue Values—a statement of principles, endorsed by all Vogue editors, that includes championing creativity, instilling optimism, and standing for diversity—all 28 editions of Vogue united under the theme of ‘Every Body’ for March to celebrate greater representation in fashion”, says Norman Tan, editor in chief of Vogue Singapore.

“For Vogue Singapore that includes spotlighting fashion’s role in Web 3.0 and what representation of ‘Every Body’ looks like in the Metaverse through the lens of digital creatives”.

The 10 artworks are available in limited editions of 50, with some pieces featuring unlockable content that the buyer will be able to utilize and will be available on OpenSea via Vogue Singapore.