Slingshot: You Call The Shots by VML
- Location:
Slingshot and VMLY&R New Zealand have launched a new campaign to highlight the level of customisation that Slingshot offers its customers. ‘You Call The Shots’ features a spokespuppet, and is designed to reinforce the ISP’s customer-first ethos.
Created by Edward Eyth, ex-Creative Director of The Jim Henson Company, and voiced by Kiwi comic, Cohen Holloway, Slingshot’s new spokespuppet aims to stand out in a cluttered telco market where flexibility and customer service is often overlooked.
Credits
Client
Consumer General Manager: Taryn Hamilton
Head of Marketing: Pip Bagley
Agency
Executive Creative Director: Kim Pick
Art Director: Arizona Doolan
Copywriter: Josh Stuart
Senior Producer: Tim Costar
Client Services Director: James Johnston
Business Director: Tracey Potter
Production Company: Eight Productions
Director: Steve Saussey
Producer: Kate Millington
