National Gallery Ireland: National Gallery Ireland Rebrand by True North

Brand consultancy True North has unveiled its rebrand of the National Gallery of Ireland, the home of the national collection of European and Irish fine art.

The new visual identity features a bold, distinctive graphic symbol inspired by the gallery’s initial letterform ‘N’ and incorporates a stencil typeface inspired by engravings from its iconic building.

The simple but iconic marque is a useful brand device to communicate the breadth and diversity of National Gallery of Ireland, allowing the juxtaposition of words and images to really communicate the gallery’s offer, now and in the future.