NCAA: advert-body-1 by SS+K

Date: Sep 2016

Women athletes are sick of empowerment ads, according to a new ad from the NCAA. In a video called “Done” created by SS+K, professional athletes including Misty May Treanor, Natalie Coughlin Hall, Nneka and Chiney Ogwumike drive home the point that female athletes are powerful because they work hard and have been for years, not because ads tell them to.

Credits

Partner, Co-Founder: Rob Shepardson

Partner, Chief Creative Officer: Bobby Hershfield

Director of Production + Innovation: John Swartz

Senior Producer: Pamela Shulman

Senior Art Director: Alyssa Georg

Senior Copywriter: Elena Knox

Business Manager: Sarah Giarraffa

VP, Account Director: Jennifer Barr

Talent: Extreme Reach

Talent Manager: Vincent DeVito

Celebrity- Business Affairs Account Manager: Melissa Mathias

Production Company: Superprime

Managing Director/Executive Producer: Rebecca Skinner

Managing Director/Sales: Michelle Ross

Managing Director: John Lesher

Head of Production/Executive Producer: Roger Zorovich

Director/DP: Samuel Bayer

Underwater Camera Op: Bob Settlemire

Photographer: John Clark

Executive Producer: Dave Kemp

Production Supervisor: Piazzie

Asst. Production Supervisor: Shaun Daniels

2nd Asst. Production Supervisor: Joshua Fallon

Director Asst: Jillian Dierenfield

1st Assistant Director: Michael Kahn

2nd Assistant Director: Gail Shand

1st AC: Rich Hama

2nd AC: Noah Glazer

D.I.T.: Adrian Jebef

Gaffer: Sean Ginn

BB Electric: Gregory Shummon

3rd Electric: Brandon Delgado

4th Electric: Jose Martinez

5th Electric: Robbie Poulliot

Key Grip: Matt Blum

BB Grip: Seong Dilg

3rd Grip: Jeff Brack

4th Grip/DRVR: Dewayne Richardson

Prop Master: Scott DeSantis; Michael Zephro

Art: Mike McCabe

Script Supervisor: Ana Maria Quintano

Sound Mixer: Moe Chamberlain

Sound Boom: Ron Sherouse

Teleprompter: Debora Parga

VTR: Matt Hillyer

Make up: Angeline Fox

Key Costumer: Steph Strate

Costumes 2nd: Tai Kohen

Costumes 3rd: Gabrielle Levinson

Location Manager/Scout: John Rizzi

Gang Boss: Billy Dawson

Catering: Chris Tersaakyan

Craft Service: Rhonda Johnson

Medic: Chris Lum

Production Assistant LEAD: Cindy Garcia

Production Assistants: Angel Cituentes, Lucio Michel, Julio Bay, Gabe Zepeda, Eric Valdez, Danita Clark, Wendy Montoya, Christian Clark, Bryce Pascual

Editing/Post Production Company: Arcade Edit

Editor: Jeff Ferruzzo

Asst. Editor: Matt Ferran

Partner, Executive Producer: Sila Soyer

Senior Producer: Gavin Carroll

On-line edit/VFX: Tristan Wake

Frame Store

Telecine: Beau Leon

Heard City

Mixer: Jodi Levine

Music: tonefarmer

Founder / Partner: Ray Loewy