Swinburne Online: Let's Do This by Ogilvy Melbourne
- Location:
Swinburne Online, Australian online education service, is launching an integrated campaign via Ogilvy Melbourne encouraging Australians to complete their higher education online.
The new campaign has kicked off this week with a TVC featuring inspirational students and inviting Australians to take action and continue their tertiary studies with the rally call ‘Let’s Do This’.
Different versions will be rolled out focusing on the different degree programs such as Business, Design, Education and Psychology. Executions will then be pushed online, plus print and outdoor across the country.
Credits
Creative Agency: Ogilvy Melbourne
Client: Swinburne Online
CEO – Denice Pitt
Executive Director, Sales & Marketing - Teresa Smith
Marketing Consultant - Michael Sharlassian
Production/Post-Production Company: Mr. Smith
Director - Curtis Hill
Producer - Elise Trenorden
Production Manager - Brendan Lee
