Bacardi: advert-body-2 by MW Luxury Packaging

Bacardi's dark rum Carta Negra is now available with a unique pack and speaker set.

Manufactured by MW Luxury Packaging, the pack holds one bottle of Bacardi’s black rum and two high quality speakers that can be easily connected to a mobile device via a recess in the back. The container has been crafted with recycled rigid board substructure and is wrapped in double hit four-colour graphic print art paper.

The wrapping is embellished with spot gloss graphic elements and an anti-scratch laminate to protect against wear-and-tear. The pack is held shut with two strong magnets and opens along the diagonal, with the bottle of rum held in one half and the speakers held opposite.

Inside, the Carta Negra nestles against a vivid, patterned red paper lining, and is held tightly in place in vacuum formed top and bottom fitments. The speakers and power pack are held in a specially printed flute platform and face outwards, hidden behind grills which blend perfectly with the pack graphics. To make use of the speakers, the user simply has to connect a mobile using the provided wire, storing their mobile in the recess at the back.