Adidas Originals: advert-body-1 by Johannes Leonardo
- Location:
The Adidas Originals 'Original Is Never Finished' campaign, features a surreal re-mixed version of the Frank Sinatra classic 'My Way' and it features stunning visuals of art mixed with sports and music stars.
The spot sees originality ongoing, always changing, and its quick cuts and stylized video scenes capture the viewer alongside the chorus of the music. In it, pairs of legends and up-and-comers are featured, including NBA superstar Kareem Abdul-Jabbar with Lakers player Brandon Ingram, skateboard veteran Gonz with French pro skater Lucas Puig, plus Petra Collins' take on the 'Birth of Venus' and Snoop Dogg remaking the cover of his album 'Doggystyle'.
Credits
Agency: Johannes Leonardo
Creative Director: Wes Phelan
Client: Adidas Originals
Director: Terence Neale, RSA
Music remix: Human
Sound design: Q Department
Sound mix: Sonic Union