Client: H&M
Date: Nov 2017
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A modern take on the classic fairytale, the film centres around a heroic little girl who tracks down the evil brother of Santa Claus in order to save the holiday season from his selfishness. Nicki Minaj stars as the mother of the little girl as well as the fabulous fairy named the Wisest Thingy, while Jesse Williams plays the dual role of the father and the supernatural Fastest Fairy, and John Turturro takes on the part of both Santa Claus and the evil brother of Santa Claus.

Credits

Client: H&M

Agency: Forsman & Bodenfors

Creatives : Karin Frisell, Anna Qvennerstedt, Johan Holmström

Copywriter Social media: Lycke Ramel, Agnes Uggla

Senior Account Director: Leif Sorte

Account Manager: Patrik Danroth, Martina Carlsson

Designer: Michelle Christiansen, Johan Fredriksson

Junior Designer: Marina Argén

PR: Maja Bredberg

Researcher: Leo Bovaller

Agency Producer, Film: Magnus Kennhed

Production Company: Rockson

Director: Johan Renck

Executive Producer: Magdalena Larsson

Producers: Annabel Ridley, Kalle Wettre

D.O.P: Laurent Tangy

Stylist: Elin af Geijerstam

Set Designer: Jan Houllevigue

Grading: MPC /Jean Clément Soret

Online: Syndicate

Editor: Johan Söderberg

Music: Krister Linder