Under Armour: advert-body-1 by Droga5
- Location:
Carolina Panthers quarterback Cam Newton is latest athlete to appear in Under Armour's ongoing 'It Comes From Below' footwear-focused campaign. In a spot called 'Prince with 1,000 Enemies,' Newton is shown running through a dark forest. According to Droga5, the ad is "Under Armour's symbolic look at Cams's journey, the obstacles he has overcome - and continues to overcome - and his efforts and will to push himself to be better and stronger every day." The film, which was inspired by a passage from the classic book Watership Down, features a voiceover from Newton's mom.
Credits
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Felix Richter
Group Creative Director: Alex Nowak
Senior Copywriter: Thom Glover
Senior Art Director: Eoin McLaughlin
Chief Creation Officer: Sally-Ann Dale
Executive Producer: David Cardinali
Executive Producer: Ross Plummer
Senior Broadcast Producer: Bill Berg
Associate Producer: Troy Smith
Global Chief Strategy Officer: Jonny Bauer
Head of Strategy: Harry Roman
Strategy Director: Sam Matthews
Head of Communications Strategy: Colleen Leddy
Communications Strategy Director: Hillary Heath
Communications Strategist: Kathryn Ruocco
Data Strategist: Kaveri Gautam
Executive Group Director: Julian Cheevers
Group Account Director: Shane Chastang
Account Supervisor: Lucy Santilli
Project Manager : Connor Hall
Production Company: SOMESUCH / ANONYMOUS CONTENT
Director: Aoife McArdle
Found Partner, Somesuch: Sally Campbell
Found Partner, Somesuch: Tim Nash
Managing Director, Anonymous: Eric Stern
Executive Producer, Anonymous: SueEllen Clair
Producer: Laurie Boccaccio
DOP: Steve Annis
Production Manager: Yianni Papadopoulos
Editorial: Final Cut NY
Editor: Dan Sherwen
Assistant Editor: Geoff Hastings
Assistant Editor: Dan Berk
Executive Producer: Sarah Roebuck
Head of Production: Jen Sienkwicz
Producer: Jamie Nagler
Post Production: BlackSmith
Executive Producer: Charlotte Arnold
Producer: Megan Sweet
VFX Supervisor: Iwan Zwarts
Color Transfer: Company 3
Artist : Tom Poole
Coloring Assitant: Kath Raisch
Producer: Clare Movshon
Sound Design: FACTORY UK
Final Mix: Sound Lounge
Engineer: Tom Jucarone
Engineer: Justin Kooy
Engineer: Seth Phillips
Producer: Liana Rosenberg
Executive Producer: Mike Gullo
