Honey Maid: advert-top-1 by Droga5
- Location:
Honey Maid has rolled out an ad created by Droga5 that shows viewers why Valentine’s Day shouldn’t be confined to just couples. Dubbed ‘Love Day,’ the video shows a mother comforting her nervous son after he comes out to her and an adult man thanking his birth parents for making the decision to put him up for adoption. At the end, viewers are encouraged to tag a loved one in the comments to “let them know you accept them just the way they are.”
Credits
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Executive Creative Director: Kevin Brady
Creative Director: Devon Hong
Creative Director: Tara Lawall
Copywriter: German Rivera Hudders
Art Director: J.J. Kraft
Junior Art Director: Andrew Chin
Junior Copywriter: Sam Bauer
Chief Creation Officer: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Head of Interactive Production: Niklas Lindstrom
Associate Social Producer: Kylie Loeffler
Editor: Estan Esparza
Studio Coordinator: CJ Trahan
Global Chief Strategy Officer: Jonny Bauer
Strategy Director: Katie Coane
Senior Strategist: Milla McPhee
Senior Communications Strategist: Taylor Hines
Social Communications Strategist: Whitney Brodribb
Group Account Director: Kelsey Robertson
Account Director: Caitlin Chandler
Account Manager: Jasmine McDavid
Associate Account Manager: Amy Rosenberg
Project Manager: Monique Lavie
Integrated Production Business Manager: Bryan Cosgrove
Production Partner: Rightster
Production Partner: Public Record
Music: "Take My Hand" Extreme Music
Sound: Sonic Union