Sony: Window into daytime by DDB Berlin

Pan European consumer marketing head: Mikio Nakazawa

Head of brand and product communication: Dongyoon Oh

Head of creative strategy: Alessandra D’Avino

Art director: Richard Small

Managing director: Bianca Dordea

Executive creative director: Gabriel Mattar

Senior art director: Alan Dindo, José Gomes

Senior copywriter: Chiara Chessa, Pedro Lourenco

Account director: Milica Otasevic

Head of TV: Jens Mecking,

Director: Ben Tricklebank

Production company: Tempomedia

Post production: Electric Theatre Collective