Mercedes: advert-body-3 by Corra FIlms
- Location:
World-renowned filmmaker Henry Corra has led his creative team at Corra Films to orchestrate a motivational branded content campaign for Mercedes-Benz USA, entitled 'We Play to Win.' For the global automaker, Corra and his production team traveled the country to interview leaders of sport, academia and business about the key to their success.
Featuring interviews with a diversity of experts including MBUSA’s new president & chief executive Dietmar Exler, University of Alabama Football’s Nick Saban, Emory University Dean Erika James, and Delta Airlines chief executive Ed Bastian, the extensive series of 13 short films are being unveiled online monthly, designed to motivate the Mercedes-Benz USA team to be the best they can be.
Credits
Mercedes “We Play to Win” Credits:
Agency:
Alex Gellert CEO/Partner
Andy Hirsch Chief Creative Officer/Chairman
Max Godsil Group Creative Director
Brian Hall Creative Director
Gary Grossman Head of Production
Scott Mushinskie Producer
Cynthia Davis Chief Client Officer
Frank Deluca Account Director
Corra Films:
Henry Corra Director
Annmarie Pisano Producer / Head of Production
Jeremy Medoff Editor
About Corra Films:
Our company was founded in 1994 by filmmaker Henry Corra, a protégé of documentary pioneers the Maysles Brothers. Corra’s work has inspired a generation of non-fiction filmmakers. Under his direction, we are a passionate ensemble of New York’s most innovative talent. Our films are seen by millions around the world: in theaters, on television, streaming video, and across the web. They provoke profound engagement and dialogue. We make groundbreaking and award-winning non-fiction features. We help the top global brands define themselves with real people, TV commercials and digital content. We lead the charge on the most urgent advocacy campaigns. And, always, we help powerfully unique individuals leave lasting and timeless legacies.
