Spark: advert-body-1 by Colenso BBDO

New Zealand telecommunications company Spark has launched a brand campaign to celebrate how life's little victories can add up to huge wins.

The ‘Little can be huge’ brand campaign aims to demonstrate the impact that Spark’s technology and initiatives can have on people's lives through a series of ads.

The campaign launched with a 60-second manifesto film and will also incorporate TV, cinema, OOH, press and social activity.