Agency: BMF
Client: Dulux
Date: Dec 2016
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The campaign is launching an initiative from Dulux to educate Australians and New Zealanders about the risks of using inferior paints.

It does so by highlighting the most important quality test: the test of time. On his travels, we hear the Dulux dog’s musings on the future, and the importance of protecting your home with the right quality paint. The dog will become a consumer champion and lend a paw to anyone who needs advice on painting their home.

Credits

Executive Creative Director: Cam Blackley

Associate Creative Directors: Dantie Van Der Merwe and David Fraser

Copywriters: James Sexton and Gooch Richards

Designer: Thom Davy

Planning: Kim Feitelberg, Ali Tilling and Emily Field

Client Services Director: Dan Lacaze

Account Director: Will Woods

Account Managers: Kim Ngo and Siena Shuttler

Agency Producer: Fiona Gilles

Production Company: Good Oil

Director: Andy McLeod

Post Production: ALT VFX

Editor: The Butchery

Music and Sound Production: Rumble Studios

Client Credits – Dulux

Director Marekting and Innovation: Helen Fitzpatrick

Marketing Manager: Jo Katsos

Senior Brand Managers: Anthony Voyage and Alison Mahoney

Product Manager: Adam Hilton

Digital Marketing Manager: Natasha Simpson